In this day and age people will go to any lengths to get publicity and the media is willing to give it, it’s no wonder that you keep reading weird stuff everyday.

The latest nonsense to surface is this diamond studded thong, ever so carefully worn by a model, Danielle Luminita, carried by two bodyguards models.

The Triumph Luxurious Diamond Thong had 518 brilliant-cut diamonds, totaling 30 carats, studded into the front of a black lace thong in a floral pattern. The skimpy underwear that left little to the imagination also had 27 white gold tassels hanging off it.

Triumph International, the lingerie company that commissioned it, has said that it won’t be for sale. That’s a good thing, because who in their right mind would pay $122,000 for some string?