Curvation is a company that makes lingerie for full figured women. Queen Latifah promotes them and now they have launched a Ready-to-Wear line together that is targeted to the plus size and full figure woman.
“I’m really going to try and be a driving force for CURVATION®, because I need clothes that fit me and look good. I’m tired of shopping in the men’s department to find my size. Most women in this country are a size 10 or better…and it’s like, c’mon. We are consumers. We are buying this stuff. Make things for us.”
Curvation lingerie was formed after talking to the countless curvaceous women who said they couldn’t find intimate apparel that was both beautiful and functional.
Now those women can extend themselves further with the new Ready-to-Wear line from Curvation that is all about “approachable glam”. “The line is all kinds of things to make a woman feel sexy,” says Latifah. Her stylist Susan Moses is also the creative director for the line and it features lots of silks, jersey’s and the emphasis is on giving a silhouette to a woman’s body instead of trying to hide it.
You can shop by lifestyle from Approachable Glamour, Power Meeting to Weekend Chic. Categories include Accessories, Outerwear, Pants, Skirts and Tops. Shop Curvation.