The Raw Denim Bar

There’s a new boutique in town, well across the pond actually, called the Raw Denim Bar run by a group of self-confessed denim junkies, bringing the denim culture of San Francisco, New York, and Los Angeles to the UK. Each season, The Raw Denim Bar scours the latest denim lines and explicitly elect the best… Continue reading The Raw Denim Bar

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75 Years Ago: First Womens Jeans From Levi’s

Levi Strauss & Co. is celebrating the 75th anniversary of women’s jeans and they have launched a special website to mark it, Womens Jeans 75. The company that invented blue jeans for working men created the world’s first women’s jeans in 1934 for bold women of the American West. Since then jeans have spread across… Continue reading 75 Years Ago: First Womens Jeans From Levi’s

Gap Premium Denim

Gap officially launched its all-new 1969 Premium Jeans starting at $59.50. With 40 years of denim experience under its belt, Gap is confident its fresh, new collection with reinvented fits and styles can stand up to more expensive premium brands, but at a price point consumers can afford. Bottom line – Gap’s new denim was… Continue reading Gap Premium Denim

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True Religion Fit Guide

Instantly recognizable by their signature top stitching and hand-sanded, vintage washes, True Religions have become an integral part of our denim wardrobe. What’s your new favorite True Religion style? Watch as Style Director Morgan takes you on a tour of all things True Religion in service of helping you select your new signature pair. You… Continue reading True Religion Fit Guide

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True Religion Doggie Commercial

A funny commercial from True Religion Jeans about their destroyed look This is taking the “home made” destroyed look to a whole new level. Not quite sure if I would use the same method though? How about a good ‘ol beat down off the denim?

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Paige Denim Hidden Hills

Paige Adams-Geller knows a thing or two about fit. Relying on years of experience and expertise, the former fit model has created a designer denim collection that highlights your assets to give you the most flattering fit possible. Feel good about your figure once and for all since those genes no longer determine how good… Continue reading Paige Denim Hidden Hills

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Top Ten Premium Denim Brands

We’ve ranked the top ten premium denim brands here for you to see. Check out which one is the number one premium jean on the favorite list of people from all over the world.

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London Style

Sara and Pedro check out the London fashion scene with some personal shopping at Selfridges. Later, Sara tries on the cheeky styles at Dublin export, Chica.